March 7, 2018

How Tequila Replaced Cosmos As The Celebrity Quaff Of Choice

For some people, drinking tequila, a type of mezcal made from the blue agave plant in specific regions of Mexico — as well as other kinds of mezcal — is even a way to signal dissent from the presidency of Donald Trump, who has made a border wall between the United States and Mexico a priority.

When Mr. Trump announced his intention to run for office, John Rexer, the founder of Ilegal Mezcal, a company based in Oaxaca, Mexico, started a line of merchandise denigrating Mr. Trump’s character. The company hosts concerts with Planned Parenthood at an unmarked theater in Manhattan’s West Village and only makes mezcal “with espadin agave because it’s sustainable,” said Kaylan Rexer, 29, Ilegal’s brand director.